In an age of hyper-connectivity, brands must create authentic, digestible and engaging content at scale and speed, to connect with a smart, informed and networked audience.
60 % of marketers do not have a documented content strategy for 2018.
73.6 % of content marketers plan on spending more money in 2018.
More content being created for content's sake without a clear plan.
connecting your brand to your ideal audience with set KPI's.
that educates, engages, inspires and informs.
through owned, earned and paid media, to secure the most relevant reach.